Category Archives: Logos

Design Jargon Translated – Vectors

March 14, 2011

It’s Monday. Time for me to translate some design jargon into plain English, just for you. Today we’re talking vectors! Here’s the scenario: Your designer is cooking up a new set of marketing materials for you. You have all the ingredients together. You’ve have copy written, you’ve searched through your files, found a .jpg file [...]

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Do online businesses need a logo?

March 2, 2011

I keep getting emails asking the same question: “Do I really even need a logo? All I want is a header for my website.” Maybe you are asking yourself the same question. Why go through the whole logo creation process and cost when your business name (in a stellar font, of course) can just be [...]

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