Polish Your Online Brand

Day 5

Expressing Mood with Color

Watch the Branding with Color video:

Color Inspiration Resources

Colour Lovers: http://www.colourlovers.com
Design Seeds: http://design-seeds.com
Adobe Color: https://color.adobe.com/create/color-wheel/
Pinterest: http://www.pinterest.com
Search for “color palettes” or specific colors “purple color palettes”

Color Schemes

Color Wizard: http://www.colorsontheweb.com/colorwizard.asp
Palletton: http://paletton.com/

Expressing Mood with Typography

Watch the Branding with Typography video:

Typography Inspiration Resources

Fonts in designs

Pinterest: http://www.pinterest.com
Minted: http://www.minted.com/party-invitations
Behance: https://www.behance.net

Free Fonts

Font Squirrel: http://www.fontsquirrel.com
Font Squirrel searches the web for free for commercial use fonts and compiles them for you. This is one of my favorite resources for free fonts.

Google Fonts: http://www.google.com/fonts/
Google Fonts offers more than 600 open source font families that you can use for branding and on your website.

Dafont: http://www.dafont.com
Dafont offers more than 20,000 free fonts. To find the ones you can use in commercial projects, first click on the category of font you’re interested in finding. Then in the area of the site where you can preview the fonts, look for a link to “more options” there you can check a box for “public domain” fonts. You’ll still want to check the font’s Read-Me files to verify license.

Premium Fonts

Myfonts: http://www.myfonts.com
Fonts.com: http://www.fonts.com
Creative Market: https://creativemarket.com

Expressing Mood with Images

Watch the Branding with Images video:

Image Inspiration Resources

Creative Market: https://creativemarket.com

Stock photo sites are a great place to search for images for your mood board.


Post your questions and answers and get feedback as you work through this process in our Facebook group.