Branding
Words Are Action
Take a look at your latest marketing materials. Are the words you use inspiring your clients and customers to make positive changes in their lives? Are the words you use in alignment with your message? Your words are a form of action. Use them to influence the change you want to see in the world. 
Questions Are Treasures
What do I want my business to be about? When am I my best? What am I assuming about my brand and what are the possibilities if I don’t assume? …. Let questions lead the internal exploration to build your brand (before you start deciding colors & fonts).
Branding is Positive
