Brand and Be Seen is a series of blog posts offering brand style guides for fictional brands to inspire you to create your own beautiful brand. Feel free to use the font combinations and color palettes as you wish. Happy branding!


About the Brand

Katja Darrow helps entrepreneurs manage their finances. She has a thing for pinstriped suits, consistency, and money. Her clients choose her because she helps them understand financial basics in fresh ways and helps them implement systems so their financial bases are covered automatically.


Logo: Bickham Script Pro
Tagline: Arial
Hex Colors: #efefef, #d2d5d5, #b8a38f, #e77b5f, #2f333b
Design Elements: flourishes and patterns available in Photoshop.

More Brand and Be Seen…

Learn how to choose fonts and colors to best tell your brand story and build a website to match in The Brand Workshop or work one-on-one with Christie Halmick of Jewels Branch to brand your business and website.


  1. Marie Overfors on August 26, 2014 at 3:54 pm

    I seriously need Brand and Be Seen for my business!

  2. Puja on August 26, 2014 at 5:14 pm

    Ohhh I’m loving this so much! Wish I’d chanced upon your website before I finalized on my website colors. I’ve bookmarked it and will pass on to other friends who’re still working on theirs’. Thanks for the great work xo

  3. Sally on August 28, 2014 at 11:52 am

    What a great series. After seeing this – I checked out all your other posts in the series. This is truly helpful for branding novices (like me)!

  4. Parrish on August 28, 2014 at 1:06 pm

    Love this! Branding is so much fun and these posts are totally inspirational. Sharing on my page as I know many business owners that are still in the branding stage.

  5. Joanne on August 28, 2014 at 4:00 pm

    Beautiful color palette. Looking forward to the rest of the series.

  6. Jennifer Kennedy on August 29, 2014 at 1:25 pm

    Always love these Brand and Be Scene posts. I like how elegant the design can look with just playing around with fonts and colors.